
Hi guys, today I have a review of the Kat Von D 24 – Hour Super Brow Long Wear Pomade and the Pomade Brow Brush #70. It’s been a while since I have used a pomade so I was really excited to give this one a go. Brows are serious business to me and I am always on the hunt for new great products. Not only do I have just a review but I have a demo on how I use this product as well.
So if you want to hear my thoughts and see how the Kat Von D Super Brow Pomade performs, just keep reading below.

First thing, the design of the jar is so cute. I love the wax stamp designs Kat has been incorporating. The brush matches the rest of her brush line with the tapered handle.

The 24-Hour Super Brow Long-Wear Pomade
Let’s start with an overview of the Super Brow Long – Wear Pomade. This pomade claims to be weightless and waterproof while being packed with saturated pigment geared toward the bolder brow. The range includes 7 “natural” shades with more on the way from what I hear to fill out the line and include Auburn and redheads. Then there are 9 colorful shades one could use to mix and match to get a custom color or worn alone which I find really innovative and cool. I have never seen a product designed for the brow in such a unique shade range. Well done. I honestly could use the aubergine shade as my hair is somewhere between an auburn and aubergine at the moment. This shade range really allows for creatively and pure customization.
- Kat Von D 24-Hour Super Brow Long-Wear Pomade
The formula itself is indeed pretty weightless. It’s much creamier than pomades I have used in the past and very pigmented. I use the tiniest amount to fill my brows. However, it seems to set much quicker than other formulas I have used which isn’t a bad thing, just something to note when you are using it.

Within no time it sets down to a budge-proof matte finish and it ain’t going nowhere. Hands down one of the longest wearing brow products I have used. It doesn’t move! I wore it all day last weekend to a festival and my brows looked perfect when I got home at 1 am. I have to use a waterproof makeup remover to get them off. They should have called this the Lock-It Brow!

It’s very pigmented so use the lightest hand and it can get a little flakey if you go over it too many times once it has set. You can control the pigmentation and “boldness” easily by using minimal product and building up. You kind of have to work carefully but quickly so there is a slight learning curve but if you are familiar with pomade products I think you will be fine.
The Kat Von D 24-Hour Super Brow Long-Wear Pomade retails for $19 and is vegan and cruelty-free.

The Kat Von D Pomade Brow Brush #70
Hand down, the best-angled brow brush I have ever used and girl, I have used sooo many trying to find the perfect one.

The brush is so fine that you can draw in perfect hair strobes while it’s sturdy but still soft. It works like a dream with the pomade and really enables you to have the light hand that is required with the pomade. This brush is precise. You can get a line so sharp it will cut a bitch. I need about 10 more of these so I can use them for eyeliner too which I did in my final look below in the demo. I actually used the brow pomade as a liner with this brush and have never achieved such a perfect wing with no cleanup.
The Kat Von D Pomade Brow Brush #70 retails for $18 and is made of synthetic material.

The Demo
And here we go with my sad little brows. I’m not sure what is going on though because I suddenly have brows, like full to the tail brows. They are very fair in color and sparse so those are the only concerns I have these days. I wish I had a pomade like this years ago when I had no tail to speak of. You can see though I do have a shape to them now that I don’t have to draw on anymore.
I usually start at the bottom and trace a line that I will build up from keeping it lighter at the start.
Then a sketch in the top and fill in the tail.
And proceed to fill in the rest of the brow. I know it looks a tad harsh here. This was my second time using the product and we were still getting acquainted.
I next brush the brows through with a spoolie and add a brow gel. Also yeah, I do my brows first before anything else. It’s just how I roll.
After I finish my makeup, however, I soften the appearance of the brows. I have an odd way of doing them I know and it’s not very straightforward but it works for me and the more I have gotten used to the product, the better the results have become. Obviously, you can get some hella brows with this stuff and I finally got the hang of drawing in hairs. That took some practice.
Anyway here is the finished brow, I ran a darker brow gel through them because the initial one was a shade lighter than what I needed. I also want to point out I used the pomade as the liner. Look at that wing! The #70 Brush is amazing.
By the way, I am using the shade Medium Brown. I was sent these KVD goodies from Influenster as PR samples to review but if you have read any other of my blogs you know I am a huge fan of KVD but am not afraid to be honest if I hate a product. Ask Devacurl about that… Just cause it’s free don’t mean I am gonna give it a glowing review because I have gotten so really shit free products in the past and spilled the tea on them. Anyways. enough ranting. LOL.
The Verdict
All in all, I am really enjoying the 24 – Hour Super Brow Pomade and have used it every day since I got my claws on it as well as the #70 brush. If the product has made it into my daily routine than I must really like it. Previously I was using the Nyx Brow Powder Pencil and the BH Brow Pencil. Poor things haven’t been touched since.
That’s all for today. I’ll see ya Friday for a new makeup tutorial and perhaps a bonus post.
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Great post, I’m going to need to try the KVD brow pomade and the brush!
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The brush! and the pomade are great. Thanks for reading!
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I just love Kat Von D eyeliners, thank you so much for this review. I really need to take a look at this product, it looks fabulous xx
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It’s a wonderful pomade! Kat knows how to make the longwear products!
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Gosh, I just grabbed their eyeliner after reading your post hun, they’re amazing!
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Awesome!
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First of all, I love how in depth your review is! I bought this pomade when it first came out and I absolutely love it. It is so pigmented, but still easy to use once you get used it. I need to get one of the more colorful shades to try out.
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Thank you. I really want to add in the aubergine shade to tweak my brow color to match my hair as it fades when I wash it. It’s never the same shade. LOL.
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I don’t understand how to quite use pomade. Can you layer this with KVD brow powder too? I have sparse eyebrows due to a disoder and need to make sure it has coverage. I would likely use dark brown and black/graphite.
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You sure can. Just sketch the brows out and fill them with the pomade first then go in with the powder. This pomade is very opaque. It’s basically like a potted eyeliner. This stuff is perfect for anyone with missing brows. And it will LAST all day too. I add a bit of powder to my brows lately to adjust the color because my hair is reddish purple brown… I call it aubergine. LOL but it fades and changes everytime I wash it so I use the pomade as my base and tweek the color with eyeshadow.
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Thank you! 😀
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If you are looking for an affordable option to play with, elf and colourpop make good pomades as well.
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